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	<title>Market Value Solutions</title>
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	<link>http://valueproposition.wordpress.com</link>
	<description>Customer Value Measurement Consulting</description>
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		<title>Market Value Solutions</title>
		<link>http://valueproposition.wordpress.com</link>
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			<item>
		<title>Providing Outstanding Value</title>
		<link>http://valueproposition.wordpress.com/2009/02/26/providing-outstanding-value/</link>
		<comments>http://valueproposition.wordpress.com/2009/02/26/providing-outstanding-value/#comments</comments>
		<pubDate>Thu, 26 Feb 2009 17:48:14 +0000</pubDate>
		<dc:creator>Reg</dc:creator>
				<category><![CDATA[CTQs]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[customer value]]></category>
		<category><![CDATA[quality]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/?p=39</guid>
		<description><![CDATA[Every once in a while we run into an incredible value delivery situation and feel compelled to comment.  I just had such an experience with a supplier of color printer supplies.  These folks obviously know what the critical to quality factors are for their business customers &#8211; and they deliver!
I had just tried [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=39&subd=valueproposition&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
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		<item>
		<title>Leveraging VOC</title>
		<link>http://valueproposition.wordpress.com/2009/02/19/leveraging-voc/</link>
		<comments>http://valueproposition.wordpress.com/2009/02/19/leveraging-voc/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 21:29:55 +0000</pubDate>
		<dc:creator>Reg</dc:creator>
				<category><![CDATA[CTQs]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Lean Six Sigma]]></category>
		<category><![CDATA[Market segments]]></category>
		<category><![CDATA[Six Sigma]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[Voice of the market]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[customer value]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/?p=34</guid>
		<description><![CDATA[4 Keys to Leveraging VOC<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=34&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2009/02/19/leveraging-voc/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
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		<item>
		<title>Six Sigma Marketing: You Can&#8217;t Pound a Nail with a Screwdriver</title>
		<link>http://valueproposition.wordpress.com/2009/01/05/six-sigma-marketing-you-cant-pound-a-nail-with-a-screwdriver/</link>
		<comments>http://valueproposition.wordpress.com/2009/01/05/six-sigma-marketing-you-cant-pound-a-nail-with-a-screwdriver/#comments</comments>
		<pubDate>Mon, 05 Jan 2009 15:29:21 +0000</pubDate>
		<dc:creator>Eric Reidenbach</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Six Sigma]]></category>
		<category><![CDATA[Six Sigma Marketing]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[Voice of the market]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[customer value]]></category>
		<category><![CDATA[quality]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/?p=23</guid>
		<description><![CDATA[Several writers have commented on Six Sigma Marketing.  The major thrust of these comments is focused on how to apply Six Sigma to Marketing.  And, while making Marketing and Marketing activities more efficient, Six Sigma Marketing must focus on making Marketing more effective &#8211; actually acheiving sales and market share objectives.  
Six [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=23&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2009/01/05/six-sigma-marketing-you-cant-pound-a-nail-with-a-screwdriver/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
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		<title>The Black Belt and Six Sigma Marketing</title>
		<link>http://valueproposition.wordpress.com/2008/12/30/the-black-belt-and-six-sigma-marketing/</link>
		<comments>http://valueproposition.wordpress.com/2008/12/30/the-black-belt-and-six-sigma-marketing/#comments</comments>
		<pubDate>Tue, 30 Dec 2008 20:33:18 +0000</pubDate>
		<dc:creator>Eric Reidenbach</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Six Sigma]]></category>
		<category><![CDATA[Six Sigma Marketing]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[Voice of the market]]></category>
		<category><![CDATA[quality]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/?p=20</guid>
		<description><![CDATA[(With apologies to Lewis Carroll, the Walrus and the Carpenter)
“The time has come,” the Black Belt said,
“To talk of many things:
Of Markets, and value and quality
OF Six Sigma Marketing,
Why we are short of projects
And, how to move away from simple cost cutting.”
“But wait a bit” the CEO cried,
“Our market share is low
With poor quality and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=20&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2008/12/30/the-black-belt-and-six-sigma-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
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	</item>
		<item>
		<title>Six Sigma Marketing</title>
		<link>http://valueproposition.wordpress.com/2008/11/18/six-sigma-marketing/</link>
		<comments>http://valueproposition.wordpress.com/2008/11/18/six-sigma-marketing/#comments</comments>
		<pubDate>Tue, 18 Nov 2008 14:02:09 +0000</pubDate>
		<dc:creator>Eric Reidenbach</dc:creator>
				<category><![CDATA[Six Sigma]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/?p=16</guid>
		<description><![CDATA[How many Six Sigma practitioners have been successful in migrating Six Sigma practices to marketing?  Why have Six Sigma writers so often thought about the two &#8220;disciplines&#8221; as water and oil, art and science, fire and water and all of those other comparisons that express an incompatability?  What are the success factors in [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=16&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2008/11/18/six-sigma-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
		</media:content>
	</item>
		<item>
		<title>Six Sigma Enthusiasts: Input Needed</title>
		<link>http://valueproposition.wordpress.com/2008/01/09/six-sigma-enthusiasts-input-needed/</link>
		<comments>http://valueproposition.wordpress.com/2008/01/09/six-sigma-enthusiasts-input-needed/#comments</comments>
		<pubDate>Wed, 09 Jan 2008 15:06:35 +0000</pubDate>
		<dc:creator>Reg</dc:creator>
				<category><![CDATA[CTQs]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Lean Six Sigma]]></category>
		<category><![CDATA[Six Sigma]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[Voice of the market]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/2008/01/09/six-sigma-enthusiasts-input-needed/</guid>
		<description><![CDATA[Please take a few minutes right now to participate in iSixSigma&#8217;s latest survey about Six Sigma and VOC. This survey will explore the Voice of the Customer as it relates to a Six Sigma initiative. To participate, click on the link below:
http://www.isixsigma.com/vocsurvey 

All responses will remain absolutely anonymous and confidential. Your information will be reported [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=15&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2008/01/09/six-sigma-enthusiasts-input-needed/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
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		<item>
		<title>Actionable survey instruments</title>
		<link>http://valueproposition.wordpress.com/2007/10/07/actionable-survey-instruments/</link>
		<comments>http://valueproposition.wordpress.com/2007/10/07/actionable-survey-instruments/#comments</comments>
		<pubDate>Sun, 07 Oct 2007 21:01:33 +0000</pubDate>
		<dc:creator>Reg</dc:creator>
				<category><![CDATA[Customers]]></category>
		<category><![CDATA[Six Sigma]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[Voice of the market]]></category>
		<category><![CDATA[customer satisfaction]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/2007/10/07/actionable-survey-instruments/</guid>
		<description><![CDATA[Several days ago, an anonymous reader posted a pretty basic, but important question on the iSixSigma forum and was seeking assistance.  Basically, the reader was seeking to create an actionable survey instrument, was wondering about the utilty of an &#8220;importance-satisfaction&#8221; approach, and was looking for additional information on scaling and analyses.  Several readers provided helpful [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=14&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2007/10/07/actionable-survey-instruments/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Reg</media:title>
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		<title>Value Propositions versus Sales Propositions</title>
		<link>http://valueproposition.wordpress.com/2007/09/21/value-propositions-versus-sales-propositions/</link>
		<comments>http://valueproposition.wordpress.com/2007/09/21/value-propositions-versus-sales-propositions/#comments</comments>
		<pubDate>Fri, 21 Sep 2007 15:02:20 +0000</pubDate>
		<dc:creator>Reg</dc:creator>
				<category><![CDATA[CTQs]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Market segments]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[Voice of the market]]></category>
		<category><![CDATA[quality]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/2007/09/21/value-propositions-versus-sales-propositions/</guid>
		<description><![CDATA[Just came across a question from a &#8220;Marketing Profs&#8221; reader regarding the communication of her organization&#8217;s value proposition.  Once again, the questionner revealed a fundamental misunderstanding of the difference between the organization&#8217;s existing value proposition and its promotional, or &#8220;sales&#8221; proposition.
 Every organization already has a value proposition &#8211; one that exists in the minds and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=13&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2007/09/21/value-propositions-versus-sales-propositions/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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		<title>Value in Healthcare</title>
		<link>http://valueproposition.wordpress.com/2007/09/18/value-in-healthcare/</link>
		<comments>http://valueproposition.wordpress.com/2007/09/18/value-in-healthcare/#comments</comments>
		<pubDate>Tue, 18 Sep 2007 14:42:05 +0000</pubDate>
		<dc:creator>Reg</dc:creator>
				<category><![CDATA[Customers]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/2007/09/18/value-in-healthcare/</guid>
		<description><![CDATA[Karl Rove wrote an op ed piece for the Wall Street Journal today in which he talked about families grappling with health care concerns.  No matter what you may think about his politics, he makes one important point for the future of the health care industry: in a capitalistic economy, people make their health care [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=12&subd=valueproposition&ref=&feed=1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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		<title>There is Only One Customer-The One That Pays the Bill</title>
		<link>http://valueproposition.wordpress.com/2007/08/17/there-is-only-one-customer-the-one-that-pays-the-bill/</link>
		<comments>http://valueproposition.wordpress.com/2007/08/17/there-is-only-one-customer-the-one-that-pays-the-bill/#comments</comments>
		<pubDate>Fri, 17 Aug 2007 15:36:48 +0000</pubDate>
		<dc:creator>Eric Reidenbach</dc:creator>
				<category><![CDATA[CTQs]]></category>
		<category><![CDATA[Customers]]></category>
		<category><![CDATA[Lean Six Sigma]]></category>
		<category><![CDATA[Six Sigma]]></category>
		<category><![CDATA[Voice of the customer]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://valueproposition.wordpress.com/2007/08/17/there-is-only-one-customer-the-one-that-pays-the-bill/</guid>
		<description><![CDATA[I get so sick and tired of hearing clients refer to coworkers as &#8220;customers&#8221;.  It usually arises when talking about process improvements.  Typically the client says he or she needs to understand how their &#8220;customers&#8221; define value so that they can change their processes to provide greater value.  The &#8220;customer&#8221; is the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=valueproposition.wordpress.com&blog=624293&post=10&subd=valueproposition&ref=&feed=1" />]]></description>
		<wfw:commentRss>http://valueproposition.wordpress.com/2007/08/17/there-is-only-one-customer-the-one-that-pays-the-bill/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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